Monoqool is at Silmo 2011

About Monoqool

Monoqool was born global. The company is based on Japanese technology and Danish design. It was created in Japan and Denmark by two Danes with a lifetime of experience doing business in both countries. The brand is targeting a global audience and was the first sales samples were shown in September 2009 at the annual trade fair SILMO in Paris.

Monoqool was established in 2008 by two Danes with a vision of bringing new technology, design and fashion into the modern eyeglass industry. The mission was to use the best from the two worlds: To combine Japanese craftsmanship and technology with Danish design and an innovative mindset.

The innovative foundation was to create something new and spectacular. The result was two new concepts: A new signature hinge and a line of designed and fashionable eyeglasses with a three-dimensional effect.

With the spiral hinge in Helix the company has not only got itself a significant and visible signature but also presented the industry with a major new invention. The spiral is a patented invention, which changes the whole concept of the eyeglass hinge. HELIX is designed by the Danish design duo – Tools Design, who won more than 200 international design awards and distinctions.

All products are being exclusively produced in Sabae in Fukui Prefecture in Western Japan. Japan is a world leader in the eyeglass-industry, and Sabae is one of the largest manufacturing centers of eyeglass frames in Japan building on a sophisticated and highly skilled base of small specialized manufacturers.

The product line Twins is based on advanced technical features as well. A two layer frame build in exact angles leaves a 3-D impression in various colors and textures. This line is designed by Danish designer Karina Mencke.

Mykita’s 2010 spring sunglasses by Romain Kremer

Mykita Sunglasses I

Shuttered sunglasses could be the death of your most favorite outfit, but only if you’re not confident enough to pull them off post-hype. Mykita’s 2010 spring/summer version by Romain Kremer are available in several colors, complete with metal shutters and some fine detailing. Designed to protect against brilliant sunshine, they are angular and bold. Do you dare? I’m thinking sky trip, Sahara, or both.

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Bernhard Wilhem and Mykita Fans take note

To all Bernhard Willhelm fans:

there’s a 10 year retrospective of the designer’s work on at the Groninger Museum in The Netherlands.

In the course of these ten years, Willhelm and Kraus have realized more than 30 collections. The exhibition will offer an extensive selection from these, with both men’s and women’s wear. Willhelm and Kraus’s unconventional fashion is characterized by an outspoken visual language in which they give expression to the grotesque, the childish and the fantastic, which they transform and combine in an unparalleled way with elements from pop culture and haute couture.

The outfits are presented in an associative and intuitive way, in exceptional tableaux that highlight and contextualize the background and inspiration of the designers. The fashion designers invited Zana Bosnjak, a scenographer who lives in Berlin, to take charge of the art direction of this exhibition.

Bernhard Willhelm & Jutta Kraus
Groninger Museum (Netherlands)
13 December 2009 – 11 April 2010

MYKITA Model JANIS

MYKITA Model JANIS

Pictures courtesy of J. Moscatelli

link to the museum: http://www.groningermuseum.nl

Mykita Eyewear

About Mykita UK

Mykita United Kingdom, Mykita Ireland and Mykita South Africa is run by Jonathan van Blerk.

MYKITA was founded 2003 by Harald Gottschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger. What to some may sound like an Asian-style name was in fact inspired by the firm’s first premises – a former day-care centre for children (in East Germany abbreviated to „Kita“).
Just a year later, the world was introduced to MYKITA *Collection No.1* – an evolutionary step up in terms of both design and exclusivity. The all-new range of metal frames was unveiled at the Silmo international eyewear fair in the fall of 2004. A highly innovative functional design comprising simple plug connections made complex soldered joints and screw connections redundant, while the frames themselves were cut out of stainless sheet steel before being folded into form. As well as being incredibly light, the latter could be adjusted to the wearer thanks to a wide variety of configuration options. The corrective spectacles andunglasses in the collection ranged from the classically elegant to avantgarde designs in a wide range of frame colours. A frame for every face. Exactly two years later, a new collection was unveiled at the 2006 Silmo. In a marked departure from previous frames, MYKITA *Collection No.2* were made from full-bodied acetate – a material that enjoys a huge tradition in the eyewear industry. What set the new spectacles apart was the hinge – a connecting element that hugs the front and temples in the style of a sheath. The designs are crisp, clear and distinctive and are each related to frames from the metal collection. A carefully selected range of nine distinct colours gives *Collection No.2* a varied but nonetheless homogenous collective look. All frames are hand-made at MYKITA’s own production site in Berlin and are available at over 1,400 high-end opticians and selected department stores across the globe.

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These glasses are made with top-quality stainless steel, just 0.5 mm thick, ensuring an ultra-light feel. The actual production of MYKITA eyewear sees every part of the frame cut out of sheet metal and folded into a lightweight but full-bodied format. Linking these is a remarkably elegant and intelligent screw-less hinge design that ensures total flexibility and allows complete, custom-fit adaptability of inclination and frame according to the wearers’ facial proportions. The technical wizardry is coupled with aesthetic clarity and optimum vision to provide a recognisable trademark for MYKITA. To apply most of the colours featured in the collection, MYKITA chose a PVD finish – a state-of-the-art vacuum-heat coating technique that guarantees a non-oxidizing and highly wear-resistant surface. The prescription frames in *Collection No.1* are available in a choice of ten colours, the sunglasses in eight colours. MYKITA collection No. 1 – over 50 styles available in a choice of 10 colours.

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The MYKITA design team had for some time been planning to make a collection incorporating a fuller-bodied material, and eventually decided on cellulose acetate. Basically composed of cotton, wood pulp, acetate and pigments, it is a natural material that has a long tradition in the eyewear industry. *Collection No.2* indeed shares a variety of features with the original concept. It features a “snap-hinge” made of 0.8 mm flat sheet metal familiar from the construction principles applied in the first collection. A major new innovation was the use of photomechanical etching technology. The connection point between the hinge and the acetate frame likewise represented a unique challenge for the designers. The fourteen prescription styles and six sunglasses are available in a range of opaque colours, with no lamination.

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We love MYKITA


We love MYKITA

One of our better-kept secrets comes in the form of a Berlin-based, handmade eyewear brand called Mykita. We?ve been fans of the modernist optical frames for a few years now – well, five to be precise – and, given the brand is now celebrating its 5th birthday, we thought it time to trade in our secret in the spirit of spreading the speccie love. Founded by Harald Gottschling, Daniel Haffmans, Philipp Haffmans, and Moritz Krueger, their focus on innovation truly stands out. Like many German eyewear companies, the quality of Mykita frames is excellent and their design is only of the reasons they are becoming very popular everywhere. The frames have no screws on them anywhere. They use a simple fastening method to connect the metal frames to the temples, and a sheath system for the acetate frames.

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