Mykita Store Vienna

May 29, 2009 by admin · 1 Comment 

Mykita Store Vienna

Mykita Store Vienna 

MYKITA’s second shop is located in the heart of Vienna, on the famous Neuer Markt square and right next to the “Le Bol” café – between Kärtner Strasse, St. Stephen’s cathedral and the Sacher Hotel. The shop is a specialist eyewear retailer and stocks all MYKITA sunglasses and prescription frames. The product offer is supplemented by a selection of models from other brands. A special highlight for autumn/winter 2009 is the limited-edition MYKITA collection developed in cooperation with fashion designer Bernhard Willhelm.

Mykita Store Vienna 

Opposite to the display wall an amorphous L-shaped white monolith serves as the sales counter and is also used as product display. The rear area of the room – separated by a curtain – contains a fully-functional workshop with a refraction section, where customers can have their eyes examined. A series of mirrors increase the room’s apparent size and in addition enable customers to view themselves from a range of angles when trying on glasses. The colour scheme is overwhelmingly light, with the ceiling and rear section offset with a slightly dark tone in order to ensure a warm and inviting feel.

Mykita Store Vienna 

Mykita Store Vienna 

Mykita Store Vienna

vienna: mykita

berlin-based mykita makes exemplary eyewear that’s a hit with savvy crowds across the planet. after the striking fashion collab with bernhard willhelm earlier this year, mykita expands further. next to the berlin mothership, a second store has recently opened in vienna.

measuring only 18 sqm., the new outlet has been designed with the very same clean aesthetics and offers the brand’s entire collection [including the bernhard willhelm collab line]. location: neuer markt 14 [innere stadt].

© mykita

Mykita

May 29, 2009 by admin · Leave a Comment 

 

About Mykita UK

MYKITA was founded 2003 by Harald Gottschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger. What to some may sound like an Asian-style name was in fact inspired by the firm’s first premises – a former day-care centre for children (in East Germany abbreviated to „Kita“).
Just a year later, the world was introduced to MYKITA *Collection No.1* – an evolutionary step up in terms of both design and exclusivity. The all-new range of metal frames was unveiled at the Silmo international eyewear fair in the fall of 2004. A highly innovative functional design comprising simple plug connections made complex soldered joints and screw connections redundant, while the frames themselves were cut out of stainless sheet steel before being folded into form. As well as being incredibly light, the latter could be adjusted to the wearer thanks to a wide variety of configuration options. The corrective spectacles andunglasses in the collection ranged from the classically elegant to avantgarde designs in a wide range of frame colours. A frame for every face. Exactly two years later, a new collection was unveiled at the 2006 Silmo. In a marked departure from previous frames, MYKITA *Collection No.2* were made from full-bodied acetate – a material that enjoys a huge tradition in the eyewear industry. What set the new spectacles apart was the hinge – a connecting element that hugs the front and temples in the style of a sheath. The designs are crisp, clear and distinctive and are each related to frames from the metal collection. A carefully selected range of nine distinct colours gives *Collection No.2* a varied but nonetheless homogenous collective look. All frames are hand-made at MYKITA’s own production site in Berlin and are available at over 1,400 high-end opticians and selected department stores across the globe.

These glasses are made with top-quality stainless steel, just 0.5 mm thick, ensuring an ultra-light feel. The actual production of MYKITA eyewear sees every part of the frame cut out of sheet metal and folded into a lightweight but full-bodied format. Linking these is a remarkably elegant and intelligent screw-less hinge design that ensures total flexibility and allows complete, custom-fit adaptability of inclination and frame according to the wearers’ facial proportions. The technical wizardry is coupled with aesthetic clarity and optimum vision to provide a recognisable trademark for MYKITA. To apply most of the colours featured in the collection, MYKITA chose a PVD finish – a state-of-the-art vacuum-heat coating technique that guarantees a non-oxidizing and highly wear-resistant surface. The prescription frames in *Collection No.1* are available in a choice of ten colours, the sunglasses in eight colours. MYKITA collection No. 1 – over 50 styles available in a choice of 10 colours.

The MYKITA design team had for some time been planning to make a collection incorporating a fuller-bodied material, and eventually decided on cellulose acetate. Basically composed of cotton, wood pulp, acetate and pigments, it is a natural material that has a long tradition in the eyewear industry. *Collection No.2* indeed shares a variety of features with the original concept. It features a “snap-hinge” made of 0.8 mm flat sheet metal familiar from the construction principles applied in the first collection. A major new innovation was the use of photomechanical etching technology. The connection point between the hinge and the acetate frame likewise represented a unique challenge for the designers. The fourteen prescription styles and six sunglasses are available in a range of opaque colours, with no lamination.

undefined

Report on Mykita done by The AgenC

Mykita London

About Mykita: Mykita London, Mykita England, Mykita UK, Mykita Ireland, Mykita Mauritius, Mykita Seychelles, Mykita Namibia & Mykita South Africa

Mykita

Mykita glasses are made with the best-quality stainless steel ensuring an ultra-light feel. Each part of the frame is folded into a lightweight but full-bodied format. A state of the art vacuum-heat coating guarantees non-oxidizing and highly wear-resistant finishes. MYKITA frames are all about: timeless designs, lightweight, flexibility, and comfort.

MYKITA’s Colour FLASH

Mykita Flash Collection

Get flashed by *MYKITA FLASH*, a line which adds some vivacity and life to MYKITA’s collection no. 1. The flat metal collection is renowned for its innovative screw less glasses with timeless designs, coupled with unique wearing comfort due to the extreme lightness and flexibility of the material.

For this first edition of the *FLASH* line MYKITA brings you a trio of its most popular signature aviator frames: Rolf, Hector and Elliot. These aviators, true MYKITA classics, gain a new life through this vivid splash of paint.

Each frame comes in each of the three colours; neon yellow and blazing orange make sure your face stands out in a crowd, vibrant tank-grey is cool as concrete.

Rolf, looking very fresh in this execution, is a classic aviator shape, which rapidly became Mykita’s most wanted item.  Hector, a rather square shape aviator exudes 80’s cool, thus is the perfect pair for hanging out at the beach club or even night club. Elliot, a metropolitan curved shape with a very smooth look, guarantees perfect eye protection.

The new colour coating, made of the highest quality Swiss lacquer, is meticulously applied by hand in several coats. The paint is then fixed onto the metal base, coat by coat, in a hot oven. As per all MYKITA frames, the *FLASH* collection is fully handmade in the Berlin manufactory.

To put it in a nutshell, a mini collection of aviators to suit every face, executed in flashy trend colours, all hand made in Germany.

Jason Bradbury wearing Mykita

May 26, 2009 by admin · 2 Comments 

The Gadget Show’s Jason Bradbury in his Mykita Glasses (model: Fletcher) as seen on television every week.

Dot Robot Jason Bradbury in Mykita Glasses 

 

 

-Ever thought about designing something with straight lines and radiuses.. well Mykita did it and it look really great.

 

MYKITA sunglasses are light , elegant and hight quality products .

 

 

 

We can find big shape man and woman , with a perfect glossy gold , pearl , black berry colors …*

 

Mykita is a German eyewear brand that was founded by Harald Goffschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger in Berlin in 2003. The four were at the creative and managerial core of the successful ic! Berlin eyewear brand, which they left in the September of the same year to embark on their own creative adventure: Mykita.

Just a year later, the world was introduced to Mykita Collection No.1- an evolutionary step up in terms of both design and exclusivity. The designers had created an innovative, highly functional design comprising of simple plug connections that made complex soldered joints and screw connections redundant while the frames themselves were cut out of stainless steel before being folded into form. As well as being incredibly light, the latter could be adjusted to the wearer thanks to a wide variety of configuration options.

The new FLASH line adds some vivacity and life to Mykita’s Collection No.1 with vibrant Swiss laquer coatings.

 

 

 

Mykita

 

About Mykita in The UK, Ireland and South Africa

 

MYKITA was founded 2003 by Harald Gottschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger. What to some may sound like an Asian-style name was in fact inspired by the firm’s first premises – a former day-care centre for children (in East Germany abbreviated to „Kita“).

Just a year later, the world was introduced to MYKITA *Collection No.1* – an evolutionary step up in terms of both design and exclusivity. The all-new range of metal frames was unveiled at the Silmo international eyewear fair in the fall of 2004. A highly innovative functional design comprising simple plug connections made complex soldered joints and screw connections redundant, while the frames themselves were cut out of stainless sheet steel before being folded into form. As well as being incredibly light, the latter could be adjusted to the wearer thanks to a wide variety of configuration options. The corrective spectacles andunglasses in the collection ranged from the classically elegant to avantgarde designs in a wide range of frame colours. A frame for every face. Exactly two years later, a new collection was unveiled at the 2006 Silmo. In a marked departure from previous frames, MYKITA *Collection No.2* were made from full-bodied acetate – a material that enjoys a huge tradition in the eyewear industry. What set the new spectacles apart was the hinge – a connecting element that hugs the front and temples in the style of a sheath. The designs are crisp, clear and distinctive and are each related to frames from the metal collection. A carefully selected range of nine distinct colours gives *Collection No.2* a varied but nonetheless homogenous collective look. All frames are hand-made at MYKITA’s own production site in Berlin and are available at over 1,400 high-end opticians and selected department stores across the globe.

 

These glasses are made with top-quality stainless steel, just 0.5 mm thick, ensuring an ultra-light feel. The actual production of MYKITA eyewear sees every part of the frame cut out of sheet metal and folded into a lightweight but full-bodied format. Linking these is a remarkably elegant and intelligent screw-less hinge design that ensures total flexibility and allows complete, custom-fit adaptability of inclination and frame according to the wearers’ facial proportions. The technical wizardry is coupled with aesthetic clarity and optimum vision to provide a recognisable trademark for MYKITA. To apply most of the colours featured in the collection, MYKITA chose a PVD finish – a state-of-the-art vacuum-heat coating technique that guarantees a non-oxidizing and highly wear-resistant surface. The prescription frames in *Collection No.1* are available in a choice of ten colours, the sunglasses in eight colours. MYKITA collection No. 1 – over 50 styles available in a choice of 10 colours.

 

The MYKITA design team had for some time been planning to make a collection incorporating a fuller-bodied material, and eventually decided on cellulose acetate. Basically composed of cotton, wood pulp, acetate and pigments, it is a natural material that has a long tradition in the eyewear industry. *Collection No.2* indeed shares a variety of features with the original concept. It features a “snap-hinge” made of 0.8 mm flat sheet metal familiar from the construction principles applied in the first collection. A major new innovation was the use of photomechanical etching technology. The connection point between the hinge and the acetate frame likewise represented a unique challenge for the designers. The fourteen prescription styles and six sunglasses are available in a range of opaque colours, with no lamination.

 

Report on Mykita done by The AgenC

 

Mykita London

 

About Mykita: Mykita London, Mykita England, Mykita UK, Mykita Ireland, Mykita Mauritius, Mykita Seychelles, Mykita Namibia & Mykita South Africa

 

http://www.mykita.com/presses/index/2007/marie-claire-deco-june-greece

 

136_1.jpg

 

Mykita is a German eyewear brand thatv was founded by Harald Goffschling, Daniel Haffmans, Philipp Haffmans and Moritz Krueger in Berlin in 2003. The four were at the creative and managerial core of the successful ic! Berlin eyewear brand, which they left in the September of the same year to embark on their own creative adventure: Mykita.

Just a year later, the world was introduced to Mykita Collection No.1- an evolutionary step up in terms of both design and exclusivity. The designers had created an innovative, highly functional design comprising of simple plug connections that made complex soldered joints and screw connections redundant while the frames themselves were cut out of stainless steel before being folded into form. As well as being incredibly light, the latter could be adjusted to the wearer thanks to a wide variety of configuration options.

The new FLASH line adds some vivacity and life to Mykita’s Collection No.1 with vibrant Swiss laquer coatings.

 

 

Jason Bradbury in Mykita 

 

 

 

Welcome to the official blog of UK TV celebrity and children’s author Jason Bradbury.

Jason is Britain’s best-known face of gadgets and consumer technology. As host Five’sThe Gadget Show he has tested many of the world’s biggest and most successful gadgets in ever more exotic and dangerous situations. An ordinary week for Jason may involve swimming with sharks (without a cage), throwing a one-man submarine around a Californian lake or hanging out of a helicopter over a volcano – all in the name of testing tech.

When he isn’t putting gadgets through their paces, Jason is busy writing his new trilogy of books. His first novel, published by Puffin, is due out in February 2009. Dot.Robot tells the story of a brilliant young gamer who is recruited by a top-secret organization to pilot their robotic defence force. The books are a coming together of many of the passions that Jason shares with geeks (and geekets!) the world over – robots, gizmoes, maths and web culture – many of which are reflected in the pages of  his official website.

Mykita UK

May 17, 2009 by admin · Leave a Comment 

If you want to find the Mykita UK offices please refer to this link:

7 Rythe Close, Claygate, Surrey KT10 9DD

Mykita UK Offices

http://twitpic.com/4lw4w - Eddie Jordan in Mykita on the drums

Mykita wearing Eddie Jordan interviewing the Crown Prince

May 15, 2009 by admin · 3 Comments 

Edmund “Eddie” Jordan (born March 301948) is the founder and former owner of Jordan Grand Prix, a Formula One constructor which operated from 1991 to 2005.

Contents

 [hide]

[edit]Early career

Born in Ireland in 1948, Jordan grew up in BrayCounty Wicklow, intending to become a dentist but left school (Synge Street Christian Brothers School in Central Dublin) to work for the Bank of Ireland as a clerk. When, during a strike in Dublin, he went to work on the island of Jersey, he witnessed kart racing for the first time and was enthralled; upon his return to Dublin, Jordan bought a kart and began racing. His first race was at Bouley Bay, Jersey, in 1970; he entered the Irish Kart Championship in 1971 and won it.

[edit]Motor racing

In 1974 Jordan moved on to Formula Ford, where he competed for two years, but was forced to sit out the 1976 season when he broke both his legs in a crash. After his injuries had healed, he switched to Formula Atlantic, won three races in 1977, and won the Irish Formula Atlantic Championship in 1978. Jordan and Stefan Johansson raced in British Formula Three in 1979, calling themselves “Team Ireland”. The same year, Jordan drove in one Formula Two race and did a small amount of testing for McLaren.

[edit]Team management

At the end of 1979 and short of money, Jordan founded his first team, Eddie Jordan Racing, which ran drivers David Leslie and David Sears in 1981 at various events in and around Great Britain. In 1982 his primary driver was James Weaver; in 1983 Weaver ran again in European F3 and Jordan hired Martin Brundle, who finished second to Ayrton Senna in British F3. In 1987 the team employed Johnny Herbert, who proceeded to win the British Formula Three Championship.

Jordan also entered a Formula 3000 team, whose first wins came with drivers Herbert and Martin Donnelly in 1988. In 1989 the Jordan F3000 team dominated the season and Jordan driver Jean Alesiwon the championship.

[edit]Formula One

Jordan founded Jordan Grand Prix in 1991 hiring the respected Gary Anderson as Chief Designer. The team quickly gained its respect and punched above their weight on a number of occasions during the season. It should also be noted that Eddie Jordan gave a young German called Michael Schumacher his Formula 1 debut in that, the team’s debut season. After one race for the team, Schumacher was lured away to rivals Benetton.

In 1998 the team achieved its best ever result when drivers Damon Hill and Ralf Schumacher finished first and second at the Belgian Grand Prix. In 1999, Jordan achieved their F1 zenith when Heinz-Harald Frentzen became a genuine contender for the championship, ultimately finishing third, the best placing ever of a Jordan driver and accumulating two race wins along the way. He was leading theEuropean Grand Prix, but retired from electrical gremlins.

In 2009 he returned to the F1 scene as a Pundit for the BBC’s coverage, along with David Coulthard. [1]

Eddie Jordan is now an avid Mykita Eyewear Fan:

Eddie Jordan in Mykita interviewing the King 

Eddie Jordan in Mykita interviewing the King 

Eddie Jordan in Mykita interviewing the King 

Eddie Jordan in Mykita interviewing the King 

Eddie Jordan in Mykita interviewing the Crown Prince for F1

Next Page »